Are you looking for gentle yet effective skincare that gives you the desired glow? Then Korean MIXSOON is a brand you don't want to miss. This South Korean beauty brand has quickly become a star in Korean skincare (K-beauty), thanks to its pure philosophy and proven results. With strong roots in the K-beauty tradition and a clear focus on natural ingredients, MIXSOON has won the hearts of skincare lovers worldwide.
Philosophy & Background
MIXSOON was founded in 2020 by Mr. Jooup Hwang, a veteran in the beauty industry with over 10 years of experience. The brand's name is a combination of the English word “mix” and the Korean word “soon” (순), which means purity. Together, it reflects MIXSOON's core values: a “mix of purity”.
The philosophy is based on minimalism, science-based ingredients, and clean beauty, meaning that MIXSOON only uses necessary ingredients that truly benefit the skin. Unnecessary additives like artificial fragrances, colorants, and other potentially irritating substances are completely excluded. The result? Skincare that is both gentle and highly effective, especially tailored for sensitive skin.
MIXSOON combines a passion for natural, locally grown ingredients with cutting-edge research. Many of their extracts are sourced from Korean plants such as mung beans, centella asiatica (tiger grass), and heartleaf, known for their nurturing and restorative properties. To preserve the full power of the ingredients, they use gentle biological methods like fermentation and careful extraction. Each ingredient is carefully selected based on scientifically proven benefits for the skin. Additionally, MIXSOON grows some of their raw materials themselves – all centella asiatica, a soothing and healing herb, is grown without chemicals on Jeju Island to ensure the best possible quality.
Sustainability and care are at the core of MIXSOON's philosophy. The brand is 100% vegan and cruelty-free, meaning no animal ingredients are used and no animal testing occurs. The packaging is becoming increasingly eco-friendly, for example, with bottles made of 90% recycled glass for their popular essences.
MIXSOON also shows a strong social commitment through campaigns that highlight climate issues and promote inclusion. An example is the charming “Soondy” series with the mascot Soondy, a polar bear created to raise awareness about endangered polar bears. A portion of the proceeds from the series goes to charities working to protect these animals.
Furthermore, MIXSOON supports art projects for youth with autism, further emphasizing their vision of not only creating beautiful skin but also contributing to a better and more inclusive world.
What makes MIXSOON unique?
MIXSOON stands out in South Korean beauty thanks to its innovative concepts and groundbreaking methods that few other brands can match. Here are some of the unique features that make MIXSOON a prominent player in K-beauty.
Minimalist single-ingredient formulas
Instead of using long ingredient lists with dozens of components, MIXSOON focuses on one key ingredient per product in the highest possible concentration. By eliminating unnecessary fillers and potentially irritating ingredients, the products become both more effective and gentle. The skincare routine can easily be tailored to the skin's specific needs by "mixing" pure and high-performing essences – which also inspired the name MIXSOON, a combination of the best for your skin.
Advanced extraction and fermentation
MIXSOON uses cutting-edge biotechnology to extract active ingredients at low temperature and high frequency, preserving the full strength of the ingredients. Many of the ingredients also undergo a 72-hour fermentation process, which breaks down molecules into smaller particles to facilitate skin absorption. Fermented ingredients, such as soybean, galactomyces yeast, and bifida, deliver a potent blend of vitamins, amino acids, and antioxidants to the skin. The result? Improved elasticity, deep hydration, and radiant glow. It's skincare with high-tech precision for maximum results!
Locally grown and pure ingredients
At MIXSOON, quality is always the focus. The brand uses locally produced plant extracts from South Korea and invests in its own cultivation when needed. An example is their centella asiatica, which is grown on a pesticide-free farm on Jeju Island. The result is an exceptionally pure and potent raw material. By carefully selecting and controlling the origin of its ingredients, MIXSOON ensures that every drop of their products is filled with nutrients that your skin can easily absorb.
Sustainability and charity
MIXSOON stands for "clean beauty" both in content and action. Their products are 100% vegan, cruelty-free and packaged with the environment in mind – recycled glass, soy-based ink, and recyclable materials are standard. In addition, MIXSOON actively engages in environmental and community projects. From supporting Friends of the Earth through the polar bear project Soondy, to sponsoring art programs for artists with autism, MIXSOON shows that beauty can be combined with responsibility. Choosing MIXSOON, you choose not only natural ingredients for your skin – you also support a brand with a genuine passion for sustainability and well-being.
In short, MIXSOON combines minimalist, science-based K-beauty with ethics and sustainability. It is this holistic vision – pure ingredients, high-tech production, and genuine care – that makes MIXSOON unique in the market.
Popular products from MIXSOON
MIXSOON has quickly established itself with an impressive range of bestsellers and signature products that are praised by the beauty community. Here are some of their most popular products that you don't want to miss.
Bean Essence – “The Vegan Snail Essence”
MIXSOON's Bean Essence is the star of their range and has become one of the most talked-about products within K-beauty. It is often referred to as a “vegan version of snail slime” thanks to its effective combination of exfoliation and deep hydration.
This essence is loaded with fermented soybean extract, rich in amino acids that strengthen the skin barrier and balance sebum production for clearer and cleaner pores. The formula also contains fermented pomegranate, barley, and Korean pear juice, which gently exfoliates away dead skin cells, provides antioxidants, and gives the skin a radiant glow. The result? Softer, smoother skin with a natural glow.
Bean Essence is so mild that it is suitable even for sensitive skin and can be used daily as a moisturizing essence. If you want a light exfoliation, you can massage it in until small particles – a kind of “peeling gelé” – are lifted out of the pores. Perfect for those struggling with uneven skin texture, blackheads, or dullness and looking for a refreshing boost for the skin.
Master Serum – Barrier-strengthening all-round product
Master Serum is a soothing and intensely moisturizing serum, developed in collaboration with skin expert UNA in Korea. This powerful nutrient boost contains fermented Bifida extract, known from advanced anti-aging products, as well as hyaluronic acid. Together, they work to deeply hydrate the skin in all layers and protect it against external stressors.
The serum is also enriched with Centella asiatica extract and provitamin B5 (panthenol), which instantly soothes sensitive skin, reduces redness, and strengthens the skin's protective barrier. Thanks to its hypoallergenic formulation, free from sulfates, parabens, mineral oil, and perfume, Master Serum is gentle enough for all skin types – from dry and mature to acne-prone.
With regular use, the serum helps to build a stronger, more balanced skin that better retains moisture and achieves a smoother texture. If your skin is weakened, sensitive, or reactive, Master Serum is an indispensable product to repair and strengthen the skin's natural defenses.
Soondy Centella Asiatica Essence – The savior for sensitive skin
Discover a light yet powerful Essence consisting of 100% Centella asiatica extract, grown on MIXSOON's own farm in Jeju. Centella, a star within K-beauty, is known for its healing and anti-inflammatory properties – here you get it in its purest form.
The Soondy essence is perfect for soothing irritated skin, reducing redness, and combating acne breakouts in no time. Additionally, centella stimulates collagen production, improving skin's elasticity and softening fine lines. The formula is like water – light, quickly absorbed, and non-sticky – making it ideal for layering or seamlessly integrating into your skincare routine.
As an extra bonus, the Soondy essence is part of MIXSOON's charity initiative, with the charming polar bear Soondy on the packaging. Your purchase thus contributes to a good cause!
Highly recommended for sensitive, combination, or acne-prone skin that needs balance and calm.
Glacier Water Hyaluronic Acid Serum – Intensive moisture boost for thirsty skin
If your skin feels dry, tight, and lacks radiance, MIXSOON's serum is the answer. Enriched with fresh glacier water and three types of hyaluronic acid, it offers both immediate and long-lasting hydration at depth. The rich, slightly viscous texture lays like a light, moisturizing layer that “plumps” the skin and provides a smoother, even surface. Despite its rich formula, the serum absorbs quickly without feeling sticky – perfect for applying in multiple layers (up to three times) for extra moisture without making the skin feel heavy.
The ingredient list is short and well-thought-out, focusing on the essentials to revive dull and tired skin. The result? An intensive moisture boost that gives your skin the coveted the Korean glow. Suitable for all skin types, but is especially perfect for dry or dehydrated skin that feels tight or appears tired and dull.
Bean Cream – Nourishing Barrier Cream
This luxurious, easily absorbed face cream is the perfect addition to MIXSOON's popular Bean series. Bean Cream is enriched with the same fermented key ingredients as Bean Essence – soybean, pomegranate, barley, and pear – a powerful cocktail of vitamins, amino acids, and antioxidants that effectively nourishes and strengthens the skin barrier.
The cream helps to balance the skin's oil and moisture levels while soothing dry and flaky skin, providing a softer and more supple feel. Despite its intense hydration, the cream has a light and non-sticky texture that is quickly absorbed without clogging pores.
Bean Cream is a perfect daily moisturizer for normal to dry or mature skin and works equally well as a night mask – apply a generous layer before bedtime and wake up with hydrated, resilient skin. It is an indispensable hero during cold or dry climates, when the skin needs extra care and protection.
(Of course, MIXSOON offers many more exciting products – from cleansers that gently remove dirt without disrupting the skin barrier, to sunscreens with centella and smart leave-on masks. But the above are some of the most beloved among both beginners and K-beauty enthusiasts.)
Which skin types and conditions are the products suitable for?
One of the biggest advantages of MIXSOON is that their products are designed for all skin types – from young, combination skin to mature or sensitive skin. With minimalist formulations without unnecessary additives, the risk of irritation is minimized, making them particularly well-suited for skincare for sensitive skin. Here's how MIXSOON can help care for different skin types and address specific skin concerns.
Sensitive and reactive skin
MIXSOON's gentle, fragrance-free formulas are perfect for those with sensitive skin. By avoiding alcohol, synthetic fragrances, and harsh chemicals, the products focus on soothing and strengthening the skin barrier instead of burdening it. Key ingredients like centella asiatica, heartleaf (houttuynia), and panthenol have anti-inflammatory properties that effectively reduce redness and irritation. Furthermore, all products are hypoallergenic and dermatologically tested for sensitive skin. So even if you have previously reacted to skincare products, you can feel safe with MIXSOON.
Dry or dehydrated skin
If your skin is thirsty for moisture, MIXSOON is a real find. Many of their products are enriched with moisturizing ingredients like hyaluronic acid, glycerin, and fermented extracts – perfect for helping the skin bind and retain water. Thanks to the small molecules from fermentation, essences and serums can penetrate deeply into the skin and hydrate on a cellular level. Glacier Water Hyaluronic Acid Serum provides, for example, intense hydration and a plumping effect for dry skin, while Bean Cream effectively locks in moisture and protects against dehydration throughout the day. The result? Less tightness, softer and fuller skin, and a lovely glow.
Combination or oily skin with acne/blemishes
Mixsoon's philosophy, "only the essentials," is especially favorable for oilier skin types. By excluding mineral oils, silicones, and comedogenic fillers, the risk of clogged pores is reduced. Many of MIXSOON's extracts also have sebum-regulating and antibacterial properties. Ingredients like tea tree oil and centella asiatica, found in their range, help to reduce breakouts and soothe inflamed skin.
An example is Bean Essence, which gently dissolves excess sebum, exfoliates dead skin cells, and cleanses blackheads. The result? Pores look smaller and the skin feels clean, fresh, and balanced – without becoming dry.
Overall, MIXSOON's products are perfect for acne-prone skin that needs mild, non-irritating care. Instead of "sucking away" all the oil, they help the skin find balance, resulting in a more matte, hydrated, and calm skin that feels well-cared for.
Uneven skin tone, pigmentation, and dullness
MIXSOON's products, rich in fermented plant extracts, are loaded with antioxidants and natural acids that gradually improve the skin's tone and radiance. Fermented pomegranate in Bean Essence provides gentle exfoliation that effectively removes dullness and highlights a healthier skin tone. Other star ingredients like galactomyces ferment (the well-known yeast extract from SK-II's Essence) have been shown to be highly effective in evening out pigmentation spots and giving the skin a radiant glow. With regular use, you may notice post-inflammatory marks, such as those after acne, fade faster and the skin acquires a lovely “k-beauty glow”. For those with a lot of hyperpigmentation, MIXSOON's moisture essence can be beneficially combined with a vitamin C serum from another brand – their mild formulations make them excellent to use alongside more active products.
Mature skin and anti-aging
For those who want to counteract signs of aging, MIXSOON offers several powerful solutions. Their unique fermented ingredients are packed with amino acids, peptides, and vitamins that strengthen the skin's structure and increase elasticity. Key ingredients like soybean ferment and bifida ferment (found in Master Serum) provide nourishment that supports the skin's repair process and can reduce fine lines.
Many products are also rich in antioxidants from ingredients like pomegranate, barley, and pear, which protect the skin against free radicals and premature aging. Another star in the range is centella asiatica, which stimulates collagen production for firmer, plumper, and more youthful skin.
The end result? Skin that feels strengthened and rejuvenated in structure – all without aggressive retinols or acids. Perfect for those seeking gentle yet powerful skincare in your anti-aging routine.
Create a routine with MIXSOON
Getting started with a skincare routine from MIXSOON is easy and suitable for both beginners and experienced skincare enthusiasts. The products are specifically designed to work together and can also be applied in multiple layers, known as layering, according to the K-beauty tradition to provide maximum effect. Here is an example of a skincare routine you can try with MIXSOON.
Cleansing
Start the day with the gentle Centella Cleansing Foam and end the evening with Bean Cleansing Oil if you have used makeup or SPF. Mixsoon's cleansers are specially designed to be gentle on the skin barrier. The foaming Centella Cleansing Foam cleanses effectively without drying out, thanks to soothing centella extract, while Bean Cleansing Oil melts away makeup and simultaneously hydrates the skin. Apply to damp skin, gently massage, and rinse off with lukewarm water for a clean and balanced feeling.
Essence/toner
After cleansing, it's time to apply a moisturizing essence, such as Bean Essence. Gently pat a few drops over the face to give the skin an initial dose of nutrition and hydration. The essence prepares the skin for upcoming skincare steps and also acts as a mild exfoliation. If you use it in the evening and want to renew the skin, massage the essence until small residues of dead skin cells begin to loosen.
For extra sensitive or reddened skin, you can instead choose Soondy Centella Asiatica Essence. This essence acts as a soothing toner step that immediately calms irritation and gives the skin a much-needed feeling of balance and calm.
Serum
After the essence has been absorbed, continue with a serum tailored to your skin's needs. In the morning or when the skin feels weak, we recommend Master Serum to lock in moisture and strengthen the skin's protective barrier. Apply 2–3 drops to the face and gently pat in. If the skin feels particularly dry, you can instead, or as a complement, use Glacier Water Hyaluronic Acid Serum. Let each layer absorb completely before possibly applying the next.
Adapt the serum step according to the skin's daily condition: Choose Master Serum if you have red areas or need to repair the skin, and Glacier Serum if you experience tightness or want to give the skin an intense moisture boost.
Moisturizer
Finish your routine with a high-quality moisturizer, such as Bean Cream, to “lock in” all previous steps. Apply an appropriate amount and gently massage it over the entire face. This cream provides both fat and moisture, which helps balance the skin without feeling heavy or greasy. The result is soft, supple, and well-being skin that is ready to face the day – or night – with a protective layer. If you have very oily skin, it may be enough with serum and SPF during the day, but for most skin types, a final cream step is important to prevent moisture loss.
Sunscreen (daytime)
Finishing your morning routine with sunscreen is a must. MIXSOON's Centella Sun Cream is an excellent choice – it melts into the skin, effectively protects against UV rays, and soothes the skin with the help of centella. Sunscreen is especially important if you have used exfoliating products like Bean Essence, as it helps preserve the results and prevent damage. Don't miss this step in your skincare routine – it is the crucial final touch for a complete K-beauty regime!
Tip: MIXSOON recommends using their products through layering. Apply 2–3 thin layers of the essence instead of a large amount at once for better absorption and effect. You can also boost your skincare by mixing a few drops of the essence into your favorite cream or mask. Thanks to MIXSOON's clean formulas, their products can easily be combined with others without the risk of conflicts. Explore and customize your routine to find the perfect combination that gives your skin a radiant glow!
Frequently Asked Questions (FAQ)
Are Mixsoon's products really vegan and cruelty-free?
Yes! All MIXSOON products are 100% vegan and completely free from animal testing. MIXSOON only uses plant-based ingredients and excludes animal substances entirely. The products are also certified as cruelty-free, ensuring that neither ingredients nor final products are tested on animals. With MIXSOON, you can care for your skin with a clear conscience – both for yourself and for the animals.
Is MIXSOON suitable for sensitive skin or skin with eczema/rosacea?
Absolutely. MIXSOON is developed with minimalist and gentle formulas that are particularly suitable for sensitive skin. The products are carefully formulated without strong perfume, alcohol, parabens, or other common irritants. Many of the active ingredients, such as centella asiatica, panthenol, and heartleaf, are well-known for their soothing properties. They reduce inflammation, strengthen the skin barrier, and are perfect even for those with rosacea, eczema, or skin prone to breakouts. All products are dermatologically tested for sensitivity, making MIXSOON likely to work excellently for your skin.
What does the name “Mixsoon” mean?
The name MIXSOON is a combination of the English word “mix” and the Korean word “soon” (순), which means “pure” or “purity”. Together, it can be translated to “mix of purity”. The name reflects MIXSOON's philosophy: to combine the best from nature in its purest form to create skincare. MIXSOON stands for pure ingredients and the ability to customize layers or products according to the skin's needs – a perfect representation of MIXSOON's view on Korean skincare.
How to use Mixsoon Bean Essence in the best way?
Bean Essence is a versatile product that can easily be adapted to your skincare routine. For daily use, it works excellently as a Essence or serum – apply a few drops on cleansed and toned skin and gently pat until absorbed. The result? Hydrated skin with a beautiful glow.
Once or twice a week, or as needed, you can use Bean Essence as a mild peel. Apply to cleansed, dry skin and massage in soft, circular motions. After a short while, small particles will start to form – dead skin cells and sebum that roll up. Continue to gently massage and then wipe away the residue with a cotton pad. Rinse off if necessary and follow up with a moisturizer. This method cleanses pores deeply and gives the skin extra glow without causing irritation.
Com Remember to always use sunscreen during the day after exfoliating to protect the skin.
Can Mixsoon's products be combined with other brands in my skincare routine?
Yes, it is perfectly fine to combine MIXSOON with your other favorite products. In fact, the brand actively encourages you to tailor your skincare routine based on your needs. Their pure single-ingredient essences are perfect to add to any routine to provide extra benefits.
For example, you can use a MIXSOON-Essence as an extra step to boost hydration or soothe the skin. Some also choose to mix a few drops of the essence in their face cream or foundation to gain extra skincare benefits.
Since MIXSOON's products are free from irritating or conflicting ingredients, they work well with most other brands, whether you are using retinol, vitamin C, niacinamide, or other active ingredients. For best results, it might be wise to start with one product at a time to see how your skin reacts. But overall, MIXSOON is very “friend-friendly” and fits perfectly in any bathroom cabinet.
Does MIXSOON's skincare contain any strong chemicals or perfume?
No, one of MIXSOON's core principles is to avoid unnecessary additives that can harm or stress the skin. Their products are therefore completely free from artificial perfumes, colorants, parabens, sulfates, and mineral oils. Many of the products also have short and transparent ingredient lists – what is on the label is exactly what you get, with no hidden surprises. The scent is very mild and comes only from the natural extracts, such as centella with its herbal, fresh tone or soy ferment which has a slightly sour scent. This makes MIXSOON an excellent choice for sensitive and allergy-prone skin, or for those who simply seek as pure skincare as possible.
How does MIXSOON work with the environment and sustainability?
MIXSOON takes sustainability very seriously. Ingredients are sourced locally in Korea and sometimes from their own farms, which not only supports local communities but also reduces environmental impact. The packaging is also environmentally friendly – many of the essence bottles are made from 90% recycled glass and printed with soy-based ink, contributing to reduced waste and carbon emissions during production.
In addition, MIXSOON engages in environmentally related charity projects, such as the collaboration with the polar bear Soondy. Part of the sales goes to organizations working to protect the climate and preserve wildlife.
When you choose a product from MIXSOON, you not only get high-quality skincare – you also support a brand that actively works for a more sustainable and fair planet.
Conclusion – Time to give your skin a glow with MIXSOON
MIXSOON is the essence of Korean skincare: groundbreaking South Korean beauty technology, natural ingredients, and care for both your skin and our planet. With their minimalist yet powerful products, MIXSOON makes it easy to create a customized skincare routine that truly delivers results. Whether you need to soothe sensitive skin, hydrate a thirsty complexion, or boost your natural glow, MIXSOON offers solutions that are both gentle and effective – without unnecessary trouble.
Ready to take your skincare to the next level and experience the true K-beauty-glow? Discover MIXSOON's vegan skincare today – your skin will thank you! With their philosophy of “purity in a bottle,” MIXSOON provides you with products that let your skin shine with clarity, strength, and radiance. Join the MIXSOON family and discover the power of pure, genuine ingredients – the foundation for radiant skin.
Unleash your skin's full potential with MIXSOON and enjoy the difference: more glow, better health, and cleaner beauty await you.